CBT - CXO - CRO - header - image - desktop

Chief Revenue Officer Program

Strategic Leadership for Revenue Growth
Work Experience

Program Overview

This transformative program is designed for current and aspiring Chief Revenue Officers ready to accelerate growth and lead with impact. Over ten months, you’ll master data-driven approaches to go-to-market strategy, pricing, RevOps, and customer lifecycle management while strengthening the leadership skills to influence across the C-suite, board, and investors.

What You Will Learn In The CRO Program

  • Align sales, marketing, and customer success for consistent revenue growth.

  • Build scalable go-to-market strategies rooted in data and behavioral science.

  • Lead high-performing, cross-functional commercial teams.

  • Leverage analytics for segmentation, pricing, and lifetime value optimization.

  • Communicate effectively with investors, boards, and senior executives.

  • Build resilience and adaptability in volatile and competitive markets.

Curriculum

The CRO Program combines strategic frameworks with practical application to help you master the art and science of revenue leadership. Delivered through live online sessions, applied projects, and a three-day in-person immersion in Chicago, the curriculum features seven courses designed around the full revenue lifecycle. 

Live sessions are held twice weekly and include faculty instruction, peer discussion, and applied projects to translate insights into action.

Learning Experience

CRO - Learning experience

Join the In-Person Experience at the Chicago Booth Campus

Join a global cohort during the immersion weeks image - 1
Join a global cohort during the immersion weeks image - 2
Join a global cohort during the immersion weeks image - 3
Join a global cohort during the immersion weeks image - 4
Join a global cohort during the immersion weeks image - 5
Join a global cohort during the immersion weeks image - 6

Program Highlights

CBT - Icon - Instruction
Expert Faculty

 Learn from Booth faculty and leading practitioners in revenue strategy, analytics, and leadership. 

CBT - Icon - In person
In-Person Immersion

Join a three-day in-person experience in Chicago to collaborate and network. 

CBT - Icon - Community
Booth Community

 Join a global network of accomplished executives. 

CBT - Icon - Speakers
Industry Insights

 Hear directly from CROs and revenue experts driving transformation. 

CBT - Icon - On Campus
Extended Access

Enjoy six months of continued access to learning materials post-program. 

Who Is It For?

The CRO Program is ideal for:

  • Senior leaders in sales, marketing, customer success, and operations

  • Current or aspiring Chief Revenue Officers and commercial executives

  • VPs, SVPs, EVPs, and Directors driving go-to-market strategy and revenue growth

  • C-suite leaders and entrepreneurs seeking to scale commercial performance

Program eligibility criteria include:

  • A minimum of 10 years of leadership experience in revenue, sales, marketing, or customer success

  • Proven ability to lead teams and manage business performance metrics

  • Fluency in written and spoken English

Past Participants Profile

Work Experience

Past participants profile - Work Experience

Top Industries

Past participants profile - Industry

Top Titles

Past participants profile - Job Title

Top Countries

Past participants profile - Top Countries

Hear from Our Participants

Booth was the obvious choice the brand is respected, and the program’s flexibility made it possible to balance study with a demanding CRO role. The speakers and cohort experience have been invaluable.
Andrea Biser
CRO, Redan Insurance | CRO Program, Chicago Booth Executive Education
The Booth brand was a big draw, but what stood out was how actionable the program was. From the very first course, I was able to apply new insights directly into my work the following week.
Brandon Williams
VP Global Sales, Zetron Inc. | CRO Program, Chicago Booth Executive Education
What set Booth apart was faculty with real-world operator experience. Combined with diverse peers, in-person sessions, and highly relevant content, the program gave me tools to become a more well-roun...
Joseph Howe
Sr. Sales Leader, Amazon Web Services | CRO Program, Chicago Booth Executive Education

Meet Your Teaching Team and Contributors

UCH-faculty-Alea-Kennedy
Alea Kennedy

Vice President, Revenue Operations & Strategy, SevenRooms

Alea Kennedy is the Vice President of Revenue Operations & Strategy at SevenRooms where she is responsible for driving predictable and scalable revenue via data, technology, a...

CBT-faculty-chris-trendler
Chris Trendler, JD

Managing Director and Head of Portfolio Talent, Madison Dearborn Partners

Chris Trendler is the Managing Director and the Head of Portfolio Talent at Madison Dearborn Partners. This private equity firm has raised over $26 billion in capital since it...

UCH-faculty-dan-frailey
Dan Frailey, MBA

3x CRO, former Global Topic Lead on B2B GTM at Boston Consulting Group

Dan Frailey is a three-times CRO, founder of the startup Joy of Thanks, and a revenue and sales enthusiast. Previously, Dan was the global Topic Lead for B2B Go-To-Market Bost...

CBT - Faculty - Dave Cameron
Dave Cameron, MSc

Data Science and Predictive Analytics Leader

Dave Cameron is a seasoned data science and predictive analytics leader in corporate and startup spaces. He brings over twenty-five years of experience to the University of Ch...

CBT - Faculty - Emilia D’Anzica
Emilia D’Anzica, MBA

Founder and Managing Director of Growth Molecules

Emilia D’Anzica is the founder and managing director of Growth Molecules, a consulting firm that helps organizations grow revenue and maximize customer value. With twenty-five...

UCH-faculty-jeremey donovan
Jeremey Donovan, MBA, MSc, CFA

Executive Vice President, Revenue Operations (RevOps) and Strategy, Insight Partners

Over the past 25+ years, Jeremey Donovan's multifaceted career spans semiconductor engineering, product development and management, and sales and marketing leadership. He is a...

CBT - Faculty - Lisa Stefanac
Lisa Stefanac

Clinical Professor of Leadership

Lisa Stefanac is clinical professor of leadership at University of Chicago Booth School of Business. She is also Co-Founder and CEO of KSE Leadership, a privately held leaders...

CBT - Faculty - Pradeep Chintagunta
Pradeep K. Chintagunta

Joseph T. and Bernice S. Lewis Distinguished Service Professor of Marketing at the University of Chicago Booth School of Business

Pradeep K Chintagunta is interested in empirically studying consumer, agent and firm behavior. He has studied packaged goods, pharmaceutical, technology and online markets to ...

UCH-faculty-sergio-corbo
Sergio Corbo, MBA, PhD

Chief Commercial Officer, Veolia North America

Sergio Corbo is a senior executive who helps Fortune 100 corporations serve customers and deliver measurable results to investors. He currently works as Chief Commercial Offic...

CBT - Faculty - Victoria Gustafson
Victoria Gustafson, MBA, PhD

Senior Partner, Verde Associates

Dr. Victoria Gustafson is a transformational leader with a passion for business growth. She is a senior partner at Verde Associates, a boutique growth consulting firm. Previou...

Certificate

Certificate

Upon successful completion of the Chief Revenue Officer Executive Education Program, participants receive a Chicago Booth Executive Education Certificate of Completion and a digital credential recognizing their expertise in revenue leadership and commercial growth.

Note: Certificates and digital badges are issued in the name used during registration. Images are for illustrative purposes only.

Chicago Booth Benefits

Program participants enjoy exclusive perks designed to extend learning, networking, and professional growth:

  • CXO Networking & Events: Invitations to future in-person CXO events, panels, and networking opportunities (limited spots; additional fees may apply).

  • Discounted Booth Events: Reduced registration for select programs, including the Booth Management Conference, Faculty Firesides, Economic Outlook, and Faculty in Residence sessions.

  • Executive Education Savings: 10% tuition discount on select professional and executive education programs.

  • Chicago Booth Review: Complimentary subscription to the flagship publication featuring faculty research, insights, and commentary.

  • Alumni Network: Access to a private LinkedIn group connecting past participants across Booth’s CXO portfolio.

  • Certificate & Digital Credential: Earn a Certificate of Completion and a shareable digital credential to showcase on LinkedIn.

  • Exclusive Booth SWAG: Branded merchandise distributed at CXO in-person events.

CXO - CBT - ENG - Nobel - desktop

Frequently Asked Questions

Connect with a Program Advisor for a 1:1 Session

Schedule a call with one of our Program Advisors or call us at +1 872 253 6895.

Please note that our team is away from December 23, 2025 to January 6, 2026 for the year-end holidays. We look forward to addressing your queries when we resume operations in the new year.

Enroll now and save your spot.

Starts on